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PRODUCT INFORMATION

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HOW TO USE

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TECHNOLOGY

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BUSINESS SUPPORT

SPLIT ENDS ARE THE NO 1 HAIR CONCERN IN THE NORDICS*


Redken's solution to the No 1 hair concern in the Nordics is Acidic Bonding Concentrate Hair Bandage Balm.


It is the first product in the ABC range specifically dedicated to targeting the ends of the hair by strenghtening and repairing dry, damaged split ends.


Inform your clients that they are not alone in this challenge and use this demanding opportunity to introduce the newest ABC Leave-in to their hair routine.



*NORDIC HAIR CARE U&A 2025 ​

NEW! ACIDIC BONDING CONCENTRATE

HAIR BANGAGE BALM


Say goodbye to split ends and breakage with this powerful formula that visibly seals up to 96% of damaged, dry split ends.**


At the heart of the ABC Bandage balm is an advanced acidic pH science that meets "medicalization" for unparalleled repair.


The unique 8% bonding care complex features a proprietary blend of functional ingredients [CITRIC ACID + MADECATHENOL] that provide a caring benefit to the hair.


This balm offers immediate bonding, and a smooth, moisturized signature ABC touch without the weight.



**instrumental evaluation of split ends partially or completely closed with two applications of leave-in vs. before application

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HOW TO USE


After washing with Acidic Bonding Concentrate Shampoo & Conditioner, towel dry hair.


On clean, damp hair apply Acidic Bonding Concentrate Hair Bandage Balm from mid-lengths to ends. Style as usual.


Let your clients experience strength repair for damaged, dry split ends after just one use.

DISCOVER THE REST OF THE ACIDIC BONDING CONCENTRATE RANGE

HAIR BANDAGE TECHNOLOGY

Advanced acidic pH science meets medicalization.


/01 Citric Acid

Relinks broke bonds to repair strength & elasticity deep inside hair.


/02 Madecathenol

Binds cuticle layers to cortex to seal damaged ends instantly.

HAIR BANDAGE FRAGRANCE


Top Notes

Salted Lemon / Mandarin


Middle Notes

Blood Orange / Jasmin


Base Notes

Cedar Wood / Sugared Amber

BUSINESS SUPPORT


SOCIAL MEDIA


Introduce the Acidic Bonding Concentrate Bandage Balm in your salon and let the Social content featuring Sabrina do the rest!

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L'ORÉAL BUSINESS ACADEMY


Learn more about key consumers insights & grow a deeper understanding of how your salon can deliver unique solutions to their concerns.

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ACCESS LEARNING


Discover the full potential of Redken´s Acidic Bonding Concentrate products through the Access learning course.

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