NYHED!

BLONDIQ


VI INTRODUCERER DEN SMARTESTE MÅDE AT VÆRE BLOND PÅ


Vi præsenterer Redken Blond IQ: Produktet, din salon har brug for, for at mestre alt fra solbeskinet ombré, balayage, scandi blonde... hele vejen til blond med høje tonehøjde!

LAUNCHING IN FEBRUARY


NEW! ACIDIC BONDING CONCENTRATE

HAIR BANDAGE BALM


Instantly fuller, thicker looking hair*

Supports healthy feeling scalp*




*Consumer use test with 68 individuals tested with a shampoo + conditioner + serum + spray system

COMPETITION STARTS IN FEBRUARY


SHADES EQ NORDIC

GLOSS BOSS AWARDS 2026


Instantly fuller, thicker looking hair*

Supports healthy feeling scalp*




*Consumer use test with 68 individuals tested with a shampoo + conditioner + serum + spray system

IN-SALON SERVICES


Elevate your artistry and client satisfaction with Redken’s transformative in-salon services.

SHADES EQ

COLOR GELS OILS

ACIDIC BONDING CONCENTRATE

POWERED BY SCIENCE, PRESCRIBED BY PROS.


Backed by state-of-the-art science and a legacy of innovation that dates back to 1960.


Started by a Hollywood actress and her hairdresser, we were the first company to take a scientific approach to hair and discover the formula that remains the alpha and omega of haircare to this very day:

PROTEIN + MOISTURE + ACIDIC pH+ HEALTHY HAIR.


Combining scientific rigor with an elevated aesthetic, we are known to create scientific hair prescriptions to deliver powerful hair transformation that preserve the health of the hair for performance-obsessed professionals and their clients all around the world.

Our mission:


Learn better

With our unique principle-based approach to education


Earn better

By elevating salon professionals' skills in business, design and color, training, personal development and wealth building


Live best

When salon professionals realize their dreams

Our must-have:


Redken Acidic Bonding Concentrate Leave-In Treatment is Redken's most concentrated all-in-one formula for strength repair on all types of damaged hair.


This pH-balancing leave-in Treatment is specifically formulated with an acidic pH to combat the negative effects of hair coloring, heat styling tools, and even water.

BY PRODUCT RANGE


Discover Redken’s advanced pH-science formulas, from care to color to styling.


Become a Redken pro and fulfill your true potential


Be at the top of your game as part of the Redken Power Network and learn the secrets and methods to success behind the chair.


We want to see your work


Tag @RedkenPro or #RedkenRecipe to be featured


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